An Outdoor Sportswear Brand
Background
A new brand in Colorado, focusing on outdoor sportswear, with a team of 4 people
Challenges
The founder mistakenly targeted the advertisement to "fitness enthusiasts", attracting a large number of gym users, but the product focuses on mountaineering scenes, with a conversion rate of only 0.3%.
Over 70% of the budget was locked into Google Search, with no flexibility to shift based on real-time performance.
Repeated use of "model posing pictures", CTR dropped from 1.5% to 0.4%.
AdsGo AI solution
AI analyzes product selling points, competitors + market, and locks in precise labels such as "hiking enthusiasts" and "mountain trekking enthusiasts".
Once Google Search CPA dropped below $20, AI auto-launched Performance Max campaigns, unlocking broader reach across channels — no manual setup required.
Upload 10 sets of outdoor scene pictures, AI quickly builds multiple creative test ad variants, and selects CTR 3.8% creatives within 48 hours.
Results (after 3 months of use)
Customer unit price increased from 89 to 149.
Video click-through rate 4.5%, purchase rate increased 50%.
The system automatically shuts down inefficient ad groups, saving $12,000 in invalid expenditures.
Customer testimonials
"AdsGo AI is like a 'GPS navigation' for our ads! We used to be flying around in the fog, but now the system is targeting real outdoor enthusiasts - even Yellowstone Park rangers have become our customers!"
Jake Thompson, CEO
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AdsGo AI is an AI ad generator designed for small and medium-sized business (SMB) enterprises who have business growth demand. It helps you to get your first advertising platform campaign off the ground quickly with a very low perceived cost, and with continuous intelligent optimization to improve ad performance and return on investment (ROI).
Our AI marketing tools automatically generates ads, intelligently allocates budgets, monitors ad performance in real-time, and automatically optimizes based on data feeds, allowing you to focus on product and business growth without having to become proficient in the complexities of operating an ad platform.
support@adsgo.ai